Waste Land And Great Gatsby Essays - The Great Gatsby,

Waste Land And Great Gatsby An examination of the connection between F. Scott Fitzgerald's novel, The Great Gatsby, and T.S. Eliot's poem, "The Waste Land," reveals that Fitzgerald transposes the meanings and motifs of "The Waste Land" to The Great Gatsby. For instance, the poem begins with: April is the cruellest month, breeding Lilacs out of the dead land, mixing. Eliot sees the renewal of life doomed from the beginning, as in the end it will die anyway. Similarly, in The Great Gatsby, Gatsby tries to repeat the past and live his fantasy, yet he will never be able to achieve it. In addition, another example is the physical description and resemblance of both of the landscapes. In The Great Gatsby, the valley of ashes, like Eliot'' is a "waste land." Eliot enters into the barren land and describes how the roots "clutch" infertile ground, desperately seeking to gain something out of nothing. The valley of ashes is alike with its "fantastic farm where ashes grow like wheat into ridges and hills and grotesque gardens." These descriptions suggest that no life forms can ever exist in the harsh environment and that the waste lands offer no forgiveness. The characters' adrift nature is yet another example. In "A Game of Chess," the woman says despairingly: What shall I do now? What shall I do? . . . What shall we do to-morrow? What shall we ever do? Likewise, Daisy says in the first chapter: What'll we plan? What do people plan? And once again in chapter seven: What'll we do with ourselves this afternoon, and the day after that, and the next thirty years? The actions of these women show that they do not know how to manage their time wisely and they waste it. Finally, the similarities between Owl-Eyes and Tiresias can be pointed out. Owl-Eyes has these "enormous owl-eyed spectacles," is blind, "but perceptive." In the same way, Tiresias is also blind, but he foresees all. Both characters represent the eye of the mind. In conclusion, T.S. Eliot's "The Waste Land," is influential to The Great Gatsby. Conversely, both of these fantastic works of literature share many of the same meanings and motifs.

Marketing Coursework on Cadbury Essays

Marketing Coursework on Cadbury Essays Marketing Coursework on Cadbury Essay Marketing Coursework on Cadbury Essay Essay Topic: The Birth Mark Cadbury is a successful company known for its chocolate bars. The market is very competitive and it is becoming more and more difficult to find new products that achieve long term success for the company. I have been given the job as sales and marketing director for Cadbury and I have to develop a new product for the company. Cadbury is a successful company well known for selling chocolate bars. Over the past 10 years Cadburys have produced a wide range of chocolate bars aimed at different target markets, which has had varied degrees of success, both in the uk and abroad. However the market is getting more competitive and it is becoming a lot harder to produce new products for long term success for the company. Cadburys Richard Tapper Cadbury moved to Birmingham from the West Country in the 1790s, his son John Cadbury owned the shop next door to his father and sold tea, coffee, hops, mustard and unlike most cocoa and drinking chocolate which he made himself using a mortar and pestle. Cocoa and drinking chocolate was established in the 1650s and had remained an luxury enjoyed by the high class of the English society. Johns customers were members of the richest families of Birmingham at the time, which could afford to pay for the cocoa. John Cadbury experimented with the cocoa using his mortar and pestle and produced a wide range of cocoa and chocolate drinks. Later on John added sugar and sold his products in a block which was added to hot water or milk. John Cadbury promoted and advertised his products until he rose to being one of the leading tradesman of Birmingham and helped his shop grow. Soon later he became one of the first cocoa and drinking chocolate manufacturers. Benjamin Cadbury the brother of John joined the company and they became the Cadbury brothers of Birmingham. A larger factory in the centre of Birmingham was bought. Taxes on cocoa were dropped which made chocolate available to a wider selection of people so the business boomed however the partnership ended and John retired living his sons, George and Richard to run the business and they became the second Cadbury brothers of Birmingham and were awarded their first Royal Warrant. The brothers discovered process for pressing the cocoa butter from the cocoa beans. This allowed the brothers to sell a new cocoa essence and all sorts of new types of eating chocolate which had never been made before. The business outgrew the bridge street factory so the brothers moved to a Greenfield site which later was called Bournville. The business carried on growing and the brothers started producing milk chocolate for eating which would not be of good quality now but at the time was a revolution and their was big competition with the Swiss and their fancy chocolate. Richard had a sudden death and George became the chairman, Richard and Georges sons became directors and Cadburys growth did not decline. By the 1900s all sorts of chocolate products were being made and Cadbury released their first and biggest selling brand Cadburys Dairy Milk. Cadburys today has factories all over the world and still maintains in being one of the biggest chocolate confectionary companies in the world. Cadbury Products Cadburys brand has a wide consumer base with all ages and types of people buying it. This means that Cadburys Dairy Milk was never really targeted at a specific market. This was because Cadburys Dairy Milk is an old product but its repretation from the past allows it continueing in being one of cadburys leading products. Fuse was launched in 1996 it is packed with lots of snacking ingredients and is aimed at those people whose fast moving lifestyles find them snacking. The target market is the 16 to 30 years the ones who are usually snacking. More than 250 different ingredients were tested in the making of this product. It took 5 years of planning to launch the fuse and cost 10 million pounds. It was mainly made to fill there gap in the developed market. When the fuse bar was launched it was a massive success and rose confectionary goods bought up within the year. Target Markets Most products produced today have aimed their products at a specific group of people like say a drill is targeted at a man who does some DIY or a sewing machine more at older women etc. This is easy enough but when you get further down to something less specific like confectionary goods each different brand but the same thing a chocolate bar still try and target different groups or into different groups for why they are bought. For example Cadbury roses is a product that is not bought for self indulgence or for snacking but more for a gift for someone else. However a regular Cadburys dairy milk would not be bought as a gift but to eat yourself or perhaps share with friends. These little groups are called market segments and these segments are usually where the products are aimed. Marketing Map I have decided to make a marketing map to see where most confectionary brands lie and in which category. These categorys are: * Snacking The chocolate bars you eat when you have no time for a meal or just to quench your hunger for a little while longer. * Gift The Chocolate selections you would buy someone as a gift like on valentines day or for their birthday etc. * Indulgence Something bought for your self-pleasure, maybe bought as a privilege. * Gutfil These are the chocolate bars you would buy to fill yourself up a little. Like you have no time for dinner so you buy a chocolate gutfil bar. * Sharing These are the chocolates you would buy and share out between your friends if you dont want to be selfish. * Casual Indulgence These are the brands, which like indulgence are a bit of a treat. Easy to eat and bought more frequently than indulgence brands. This is my finished result: I have decided that there is a gap in the casual indulgence and Sharing because of the lack of brands in these circles. Both have only 3 products in them however as I tend to buy more casual indulgence brands than sharing brands myself I think I will aim my brand at the casual indulgence section. Market Research Marketing is the identification, anticipation and satisfaction of customer needs and wants at a profit. To decide the best way to market a product first I need to carry out market research. The market research is based upon four factors, which are Price, Product, Promotion and Packaging.

Sample Essay

Sample Essay Sample Essay is a website providing students with free essay writing tips. It is time to start working on admission essays. It becomes much easier to write your own essays if you have a sample admission essayas an example. College admission essays writing are very important, creating the only chance you have to tell the committees who you are. Good sample essay gives you an idea about attractive admission essay writing. That person you describe in the essay will come off as phony, superficial, exaggerated, and boring. Writing admission essay do everything in your power - describe yourself, your goals, your achievements. Your English college essay writing gives the admission committee an idea about who you are and why you should be chosen. Do not neglect the importance of sample essay provided below. Sample Admission Essays Admission essays sample about personal achievements and community service: ...In the Urban Health Care Program I did an elective at Women in Crisis, a program in Harlem for women with HIV/AIDS. I did workshops in churches, beauty parlors, and nail salons. I stood on corners distributing condoms and literature. I talked to women for hours, not just about HIV/AIDS but also about other issues affecting their health and/or well-being: self-esteem, safe sex, drug/alcohol abuse, the importance of an education. The following summer, I also participated in the AMSA/NHSC Health Promotion/Disease Prevention Project at the Institute for Urban Family Health in New York City. I developed lower literacy material on a variety of health topics. During my clerkships, I believe that I was able to bring all my skillsand caring to fusion. Patients at all age levels and genders seemed to take to me. My most rewarding clerkship (among many successful ones) was an elective I did at the Phillips Family Practice at Jefferson Medical College. I felt like a doctor, perhaps the way they were portrayed in old movies: like a family confidante, like a friend. I worked in an office and even made (my pleasure) home visits. I spoke to middle-aged patients about Diabetes and Hypertension and to adolescents about sex, social, or cultural issues - the death of a rap star, for example, why an eight-year-old shouldn't be drinking Kool-Aid. At Phillips, I felt that my life's sum was sending a resounding message: Family Practice would be my choice. But with a heart!... Check this out: Did you like the above sample? We can write a unique admission paper for you as well! All admission essays we deliver are original and customized. Thus, you get guaranteed results with our writing help. Interesting topics: Informative and Surprising Essay Conclusion Writing English Essay Writing Parts of a Thesis Term Paper on Cholesterol and Lipids

LI & FUNG Case Study Example | Topics and Well Written Essays - 1000 words

LI & FUNG - Case Study Example In Asia, there are high oil-related costs, yet oil is an essential aspect in the economy of most countries. The high cost of oil therefore, has a considerably adverse effect on most companies in Asia. This also has an effect on a company’s selection of best sourcing. In addition, this also influences transport and shipping costs, including freight and sea. Therefore, these among other aspects of the business environment in Asia have resulted in most Asian-based companies raising their costs. So far, Li & Fung has registered poor sales in the European market. This therefore, poses a risk to its overall profitability. In order for this company to realise an improved performance in its European market, there are different adjustments that it needs to undertake in its approach in this specific market. First, Li & Fung should be customer-centred, and be driven by the demands in the market. This means that the company must have a special interest in its customers in the European market. This includes understanding the needs of the customers in this market. By being customer-centred, the company will be able to deliver the products that are specific to the customer needs, thus ensuring customer satisfaction. Similarly, the company should understand the product demands of the customers in Europe, in order to avail them products that they require. Li & Fung should also focus on its major competency. The company should as well consider outsourcing its non-major activities. This way, the company will develop a positioning in the supply chain. This aspect will be important in ensuring that the company lessens its cost and time on non-major activities, while paying more attention to the core activities that are of importance to the customers and the company itself. Li & Fung should also ensure that the production lead time for products is short, as well as the delivery. This is important in ensuring that there

How memory works Essay Example | Topics and Well Written Essays - 1000 words

How memory works - Essay Example This is stored with the usage of three ways. First of all, the human mind changes matter into storage forms. This is done by integrating memory with known events which can be things are seen, heard or experienced. This method is referred to as encoding. The second step is storage whereby the human mind places information in the memory for storage. The final part is the ability of a human being to recall and recover the stored information in times of need that is when a person needs to utilize the memory. An interesting aspect of human memory which is unique to the human memory is that their memory functions as a multi unit. The three basic divisions include the sensory memory, the short term memory and the long term memory. The sensory memory is one which comes directly from the persons five senses. This memory is not very long lasting and stays for around 350 milliseconds. This memory does not possess ways for improvement. In 1960 an experiment was conducted by George Sperling to test this memory. According to the procedure a group of people was shown twelve letters arranged in three different rows. Different subjects were asked to repeat the different letters present in different rows. The subjects recalled what they saw but they could not remember it for a long time. The experiment suggested that the sensory memory got erased after some time and the maximum capacity of the sensory memory that a person could retain was around twelve letters. The short term memory is the next step which is reached when the events are moved from the sensory part to the area of realization and perception. This information is also short lived but the time duration of this memory is greater than that of the sensory memory. This time is around 30 seconds and this memory is used basically in short tasks. But this memory does have space for improvement by a method which is known as chunking. Chunking as the name implies means to break in to pieces. An

A Third Leg In The Strategy Tripod Commerce Essay

A Third Leg In The Strategy Tripod Commerce Essay In recent times strategy has become a major and significant part of international businesses (IB). A strategy is there to help the organisation to achieve its objectives and goals. There are various factors in the industry that multinationals can take to make investment decisions, nevertheless in the international business environment, it has been dominated by both industry and resource base views. A resource base view lies within the company and not on the outside, it also tells us how the company or organisation will deliver a sustainable competitive advantage and how these resources will be controlled and managed in a way that its end results cant be copied by its competitors and would create a competitive barrier and generate a competitive advantage at a sustainable level Porter 1980).An industry base view is based on a clear understanding of the organisations competitive and economic structure, the challenge here is to position the company in a way that it could gain a bigger po rtion of the profits in the market that the company is operating in and even with new entrants coming into the market place , the organisation should turn its core competencies in an advantage. According to the journal the authors (M.W.Peng, D.Y.L. Wang and Y. Jiang) state that the view of international business strategy emerged through and institution base. They also state that this one of the legs that support and uphold the tripod strategy, and the other two part of the tripod strategy is based on a resource base view and an industry base view. In the journal the authors did a review of four distinct characteristic s or qualities of important research , these four characteristics are :(1)antidumping as entry barriers;(2)competing in and out of India;(3)growing the firm in China and the fourth being governing the corporation in emerging economies. According to the authors they state that there were questions confronting the international business raised by (Peng 2004a), where he identified emerging nations in Asia to indicate a realistic and intermediate phase during the early and late stages of institution transitions. In the article the authors stats two arguments that is based on network strengths and network content. To determine strategy and performance the authors cite (Porters 1980) competitive strategy, which a frame works for industry analysis (Porters Five Force analysis). A third leg in the strategy tripod In the third leg of the strategy tripod the authors state that the industry-base view is rooted in a way the MNEs strategy is based on certain conditions within the nature of the industry that the company has a focus on. They (authors) also state that with a resource based view IB concentrate more internally that externally, as most of the value lies within the organisation. With both industry and resource-based views, it still brings up questions to investment locations. In the tripod strategy the authors cite (Scot 1995:33) where he define institutions as concrete structures , e.g. buildings and as human capital , including political and social aspects which they state , e.g.corruption,economic liberations and ethical norms , these are a few examples from the article that also affect the stability of markets that MNEs operate in. Research by (Lawrence Lorsch , 1969) clearly shows that the dominate part of research is a task environment view , where economic variables were looked at and what the market demand are and a change in technology.(Peng 2008) states that shaping strategies and performance have an impact on both formal and informal institutions. Antidumping as entry barriers Peng citing (Porter 1980) states one of the five forces that govern competitiveness within an industry is entry barriers. Within the IB environment entry barriers give rise to a new term known as liability of foreignness. Dumping is legally defined as an exporter selling goods below price abroad. Mexico is an active user of anti-dumping policy and they have initiated investigations against China. Anti-dumping is a contingent protection and is permitted by the WTO, the law is there to protect market price and minimum pricing protection is inconsistent with regards to anti-dumping legislation. The law was primarily used by four nations, USA, EU, Canada and Australia. During the period 1995-2000 South Africa had 173 anti-dumping investigations and 113 anti-dumping measures imposed, compared to USA with 354 and 219 and India with 400 and 302. In Australia, Customs is responsible for anti-dumping and the Department of Commercial Defence in Brazil and discrimination is also evident, whereb y cases are filled by local companies. Competing in and out of India (Dacin, Goodstein Scot, 2002) state that institutional logic is what shapes a companys strategy. Peng cites (Kapur Ramaurti, 2001) that Indian and non-Indian company strategies are affected by politics, societal and legal changes, also documented in the article is the rise of Indias information technology (IT) and there emergence as the 2nd largest player in the IT field behind the USA. The reason for the growth in India is due to government investing in higher education. Since 1991 India made major changes to its legal and regulatory reforms and this has liberalized the economy and made it a competitive market for IBs. Indian companies abroad are having issues with the local or host countries, where the western countries are passing laws to protect jobs and a ban on contracts to the Indian companies.(Lewin Peeters 2006) state that a lot of MNEs have invested in India because of the quality of work and the value created by the IT industry .MNEs that invested in India are Cisco , I BM , SAP and GE to mention a few , these MNEs also tap into the talent pool and with the arrival of so many MNEs in India , it has forced the local IT companies to be more competitive. Growing the firm in China Chinas growth started in 1978, it embarked on economic reform and prior to that everything was state controlled. The government liberalised foreign investment and trade and relaxed on prices. They invested by educating their workforce and industrial production. IMF research shows increase worker efficiencies are the major factors behind the growing economy, together with new factories , machinery for manufacturing and communications. (Peng Heath , 1996 ) did research that shows the local managers in China and the interpersonal networks has helped informal substitutes and has translated micro into macro , thus linking alliances to grow the company. According to (North, 1990) strategic choices are formed through networks of formal and informal structures, where he states the weakness come from formal institutions and informal institutions with governing relations play a bigger role in organisation strategies and performance. Governing the Corporate in Emerging Economies According to (Jensen Meckling 1976) the system used to govern developed economies is known as the Anglo-America system, they also state that conflicts by both the shareholder and managers are the key conflict issues.(Morck,2000:11)states that concentrated ownership is how most companies throughout the world is controlled. In emerging nations the authors raise issues where key conflicts are based on two principles and this is controlling and minority shareholders. Emerging nations that do not understand the nature of conflict policies in corporate governance becomes disastrous and irrelevant. In South Africa which is an emerging nation, directors are appointed from outside to assist the company in improving its performance. , e.g. Pick n Pay a south African company employed its CEO from the UK (Tesco) , Pick n Pay is a family owned company (90%) with a smaller interest from outside shareholders. IB in emerging economies have to focus on various things other than the companies capabilities and the nature of the business .IBs have to focus on the political aspect , as well as cultural and language. In South Africa they have to understand the countrys diverse race groups, religions and languages as the country has eleven official languages, as for China MNEs are operating on their door step via Hong Kong and with India now a leader in the IT field, the west must work together with both China and India so that capitalise on their resources. Industry-base view and resource-based view are there to maintain a tripod strategy, thus giving the opportunity to IBs to invest in foreign countries and to gain market share

The Natural Cycle of Humanity and the Decay of Modern Society in The Wasteland

There is no romance, no passion, only a mundane circular sequence of events, â€Å"crowds of people, walking round in a ring† (56). In The Wasteland, by T. S. Eliot, the society of the twentieth century is described as detached, dreary and monotonous. It is a collection of dysfunctional relationships and tedious tasks, saturated with an anxiety about death. There is a parallel between the atrophy of society and the land destroyed during the Second World War. To escape a routine and apathetic existence, humans strive for the unattainable, to overcome the limits of humanity. However any departure from the natural cycle of the human world leads to the emergence of the wasteland. Although death haunts the speakers in the poem, it is liberation in comparison to the horror of the wasteland. There is persistent angst and fear of death in the poem, yet death is everywhere. The many speakers in the poem wish for immortality and to overcome the confines of humanity. In â€Å"The Burial of the Dead† the woman, anxious about her fate, goes to see the fortune-teller, Madame Sosostris, who pulls out the â€Å"Hanged Man† tarot card and warns her to â€Å"fear death by water† (55). The fortune-teller's words reoccur later in â€Å"Death by Water†, a description of the grotesque death of â€Å"Phlebas the Phoenician. † His death, symbolized by â€Å"the whirlpool,† confirms that there is no regeneration; there is no return from â€Å"the whirlpool. † The realization of the fortune implies that fate cannot be defeated. In â€Å"What the Thunder Said† Eliot again states that there is no escape from death: â€Å"He who was living in now dead/ We who are living are now dying† (328-329). In â€Å"The Burial of the Dead† the speaker desires to abandon memories, he describes spring as cruel; it causes sorrowful memories to resurface, while â€Å"winter kept us warm/ covering Earth in forgetful snow† (5-6). What he does not realize is that human existence is a collection of fragments that distinct memories in an ongoing cycle, illustrated in the first stanza of â€Å"The Burial of the Dead. † Abandonment of memories leads to a futile existence. The wasteland first appears in the second stanza of â€Å"The Burial of the Dead† contrasting the first stanza, which is full of life and memories. The narrator is separated from the natural course of existence and is addressing a person of the human world, â€Å"Son of man (†¦ ) for you only know a heap of broken images† (20-23). The listener is part of the human cycle, he is still part of time: â€Å"Your shadow at morning striding behind you/ Or your shadow rising to meet you† (28-29). He does not understand the true fear that comes once time ceases to exist the way the speaker does: â€Å"I will show you fear in a handful of dust† (30). The speaker has disconnected from society and drifted into the wasteland, suggested by Eliot's diction: â€Å"stony rubbish†, â€Å"dead tree†, â€Å"dry stone†, â€Å"dust†. Only there has he discovered the true meaning of fear; an unearthly abyss. The wasteland is a situation or a place more terrifying than human imagination can conceive. It is complete emptiness, devoid of the structures of person, place and time. Without time memories become meaningless repetitions and cease to exist. The epigram at the beginning of the poem introduces the immortal character Sibyl. Sybil is detached from the rest of the world by her cursed immortality and lives withering away and shriveled up, longing for death, the only escape from her suffering. The other immortal character in the poem, Tiresias, is â€Å"blind, throbbing between two lives† (line 218), also alienated from the human world, not only by his immortality but also because he is a hermaphrodite. Sybil and Tiresias's separation from the sequence of life compel them to lead a miserable existence. The voices of these immortal characters portray how only once immortality is experienced can death become a salvation, a place of peace. The modern relationships that Eliot portrays are devoid of love, companionship and desire. The theme â€Å"when love fails, a wasteland develops† is recurring throughout the poem. The author constantly alludes to the legend of the Fisher King. In the legend, The Fisher King was hurt and became impotent and ill, disabling him to care for his kingdom. He was left alone to lead a meaningless life, fishing. Without his love the land deteriorated, lost its fertility and perished into the wasteland. Similarly, in the modern society, alienation from the natural world and a depletion of love leads to decay. The woman in â€Å"A Game of Chess† attempts to speak to her significant other, distressed about their relationship. She pleads with him to stay with her, to speak to her and to share his thoughts with her (111-113). He is detached, remaining silent and thinking only of death. The man has separated from humanity while the woman remains part of the cyclical existence. The couple remains together yet their relationship has become a wasteland; there is nothing between them. In â€Å"A Game of Chess†, Lil and Albert's relationship is presented though a conversation in a pub. Lil is revolting to Albert, he tells her that he cannot even bare to look at her (144). Lil's body is disintegrating, a consequence of the pills, given to her by the pharmacist, that she took to induce an abortion. They caused her to drastically age and lose her teeth. Lil's desire to not have children is portrayed as unnatural, â€Å"What you get married for it you don't want children? † (164). Lil's actions lead to her body becoming a wasteland. The encounter between the banker and the typist in â€Å"The Fire Sermon† again manifests the absence of love. Their meeting is solely sexual and devoid of any feelings. Even the sex holds no pleasure and is non-reproductive. The woman is indifferent to their relations and upon his departure thinks: â€Å"Well now that's over: and I'm glad it's over† (252), as if she had completed another chore. These series of affairs reflect the atmosphere of the society, the lack of intimacy and the disconnection of human relations. The wasteland is a consequence of the failure to care, to love, to give birth and to partake in the cycle. T. S Eliot creates a parallel between the wretched land of the Fisher King and the slaughter, destruction and ruin created by World War II. The barren landscape left by World War II reflects the inner decay of humanity the same way the sterile land of the Fisher King is an outward projection of his inner sickness. The desolate landscape of the wasteland described in the beginning of the poem, returns along with the character of the Fisher King. Eliot describes the miserable condition of the wasteland, sterile, dry and unbearable. He creates a surreal image of a desert â€Å"mountains of rock without water†, â€Å"endless plains†, â€Å"cracked earth† (370), and â€Å"bats with baby faces in the violet light† (380). This place transforms into the barren kingdom of the Fisher King, suggested by â€Å"the empty chapel†, which is an allusion to the Chapel Perilous. In the legend of the Holy Grail, Parsifal found the Holy Grail in the Chapel Perilous and life returned to the land. However, in the empty chapel in the poem there are only â€Å"dry bones†, signifying that vitality will not return to the land like it does in the legend. Instead society continues to decay illustrated in the line â€Å"London Bridge is falling down† (427). In reality there is no Holy Grail, there is no change: â€Å"I sat upon the shore/ Fishing with the arid plain behind me† (424-425). The banal, circular sequence of human life continues. Eliot explores the themes of life, death, immortality and alienation throughout The Wasteland. These themes are examined in various historical contexts, from ancient myths to the modern society and tied together by the immortal characters, Sibyl and Tiresias. Disconnected by the varying historical context and the many narrators, T. S. Eliot's style of writing in The Wasteland mirrors the disintegrated moments that give meaning to human life. Human life is cyclical, routine and mundane with memories as the only specks of color on an otherwise gray canvas. Death is not an ending; it is only part of the cycle. Immortality, the desire to forget and deprivation of emotion and of love are unnatural and create a partition from the human world where the wasteland appears. Modern Society consists of failed relationships and hollow humans existing in the â€Å"Unreal City. † Its loss of fertility and love results in the emergence of a wasteland.